The given pie charts delineate the proportion of online shopping sales for 4 distinct retail sectors in New Zealand between 2003 and 2013.
Overall, it is readily apparent that the percentage of online sales for each of the 4 categories changed significantly from 2003 to 2013. Notably, while travel and clothes made up the majority out of the mentioned sectors in 2003, the film and music sector registered the highest figure of New Zealand’s online shopping sales. Conversely, the clothes sector had the lowest proportion in 2013.
Over a 10-year period, the contribution of film and music to online shopping sales surpassed travelling and clothes, which increased by 12%, accounting for 33%. Additionally, books for the retail sector, from 19% in 2003, was increased to 22% in 2013.
In contrast, after a decade, travelling and clothes witnessed declines of 7% and 8% respectively. Those reductions made travel the second largest figure in 2013, accounting for 29% of total online sales in New Zealand.
