Part 3

Band 7+: do you think adverts have a big impact on what people buy

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Polished transcript:

Male Female

To be honest, it depends on the current situation. In fact, advertisements have a profound and lasting impact on people's overall preferences. For instance, nowadays many companies tend to advertise their products, such as electronic devices and pieces of clothing, on social media platforms. These advertisements capture the public's attention and encourage them to make a purchase. As a result, customers are able to meet their needs. On the other hand, there are individuals who are quite dissatisfied with advertisements as they can be misleading. For example, clients have experienced situations in which they purchased products that were poorly made and quite different from what had been presented in the advertisement.

Actual audio transcript (What native speakers are likely to hear):

To be honest, it depends on the current situation. In fact, advertisements have a profound and lasting impact on people’s overall preferences. For instance, nowadays many companies tend to advertise their products, such as electronic devices and pieces of clothing on social media platforms. These advertisements capture the public’s attention and encourage them to make a purchase. As a result, customers are able to meet their needs. On the other hand, there are individuals who are quite dissatisfied with advertisements as they can be misleading. For example, clients have experienced situations in which they are purchased products that were poorly made and quite unfamiliar from what had been presented in the advertisement.

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Speaking Time: 44 seconds

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Overall Band Score

(+/- 0.5)

Vocabulary Complexity:
C2 - Complex
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Vocabulary Repetition:

advertisements: 3

their: 2

products: 2

quite: 2

Try using synonyms for the above words

Pronunciation

Your pronunciation is very good. Aim to refine subtleties and intonation to further improve.

Task Response

The answer stays on topic and addresses the question directly, presenting a balanced view by acknowledging both the influence and the potential drawbacks of advertisements. It is generally phrased, avoiding personal anecdotes, which aligns well with the expected style. To improve, consider developing the argument further with more specific examples or a clearer stance, and ensure each point is fully elaborated to demonstrate a more comprehensive and nuanced response.

Fluency & Coherence

The answer is well-organized with a clear structure: it presents both sides of the issue. Cohesive devices like 'For instance', 'As a result', and 'On the other hand' are used effectively. However, there is a slight lack of smoothness in the transition from the first point to the second, and the final example could be more fully developed. To improve, consider adding a concluding sentence that ties the two perspectives together.

Lexical Resource

The vocabulary is appropriate and includes some good collocations ('profound and lasting impact', 'capture the public's attention', 'meet their needs'). There is a minor error: 'they are purchased products' should be 'they purchased products'. The range of vocabulary is adequate but not highly sophisticated. To reach a higher band, try using more precise and varied terms, such as 'persuasive marketing tactics' or 'consumer behavior'.

Grammatical Range & Accuracy

The grammar is mostly accurate, with a good mix of simple and complex structures. There is one notable error: 'they are purchased products' (incorrect passive voice) should be 'they purchased products'. Also, 'quite unfamiliar from' should be 'quite different from'. These minor errors do not impede understanding but prevent a higher score. To improve, practice using a wider range of structures, such as conditional sentences or relative clauses, and ensure subject-verb agreement.

Answers On The Same Topic:

do you think adverts have a big impact on what people buy

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