Part 3

Band 7+: To what extent do you think advertising affects the way people shop

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Polished transcript:

Male Female

I think advertising significantly affects how people shop because when they see ads for a specific product all the time, they start thinking that this product might be good and that they might need it, even if they don't. I believe they will end up buying unnecessary products, especially if there are discounts or offers. So I think that ads usually make people shop more than they did before.

Actual audio transcript (What native speakers are likely to hear):

I think advertising significantly affects how people shop, because when they see ads for a specific product all the time, they will start thinking that this product might be good and I might need it, even though if they don’t need it. So I believe that they will end up buying unnecessary products, especially if there are discounts or offers. So I think that ads usually make people shop more than before.

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Speaking Time: 28 seconds

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Overall Band Score

(+/- 0.5)

Vocabulary Complexity:
B2 - Upper Intermediate
Opt for even more advanced words when appropriate.

Vocabulary Repetition:

they: 6

that: 3

think: 2

people: 2

product: 2

might: 2

Try using synonyms for the above words

Pronunciation

Your pronunciation is very good. Aim to refine subtleties and intonation to further improve.

Task Response

The answer is relevant to the question and provides a clear opinion. However, it could benefit from more in-depth analysis and a broader perspective on the various ways advertising influences consumer behavior. Consider exploring different advertising techniques and their impact, and perhaps mentioning the role of consumer psychology.

Fluency & Coherence

The answer is coherent and well-structured. The ideas flow logically. Minor repetition ('I think') could be reduced for improved fluency. Consider using more sophisticated linking words to enhance the flow, such as 'furthermore,' 'in addition,' or 'consequently'.

Lexical Resource

Vocabulary is adequate and mostly accurate. While the response uses appropriate words, incorporating more precise and sophisticated vocabulary would elevate the response. For example, instead of 'good,' consider using words like 'high-quality,' 'desirable,' or 'effective.'

Grammatical Range & Accuracy

Grammar is mostly accurate with only minor slips. The sentence structure is simple but effective. Using more complex sentence structures (e.g., subordinate clauses) would demonstrate a wider grammatical range. The phrase 'even though if they don't need it' is slightly awkward and could be improved to 'even if they don't need it'.

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