Overall, the highest cinema attendance rates were observed among children and young adults (7-14 and 15-24 years old), despite experiencing notable fluctuations over the 11-year period. Conversely, the oldest age demographic (35+ years old) consistently recorded the lowest popularity, remaining relatively stable throughout the timeframe.
Looking at the two most active groups, cinema attendance for children aged 7-14 began at approximately 38% in 2000. This figure experienced two identical peaks of 55% in 2002 and 2006, separated by a sharp dip to 34% in 2004. After falling to 40% in 2008, the percentage steadily climbed back up to finish at 55% in 2011. Similarly, the 15-24 youth demographic started at 30% and rose steadily to a peak of roughly 43% in 2004, briefly overtaking the children’s group. Following a decline to 30% in 2008, it recovered significantly to end at 45% in the final year.
In contrast, the older demographics showed lower engagement. The 25-34 age group fluctuated moderately between 18% and 30%, reaching its highest points in 2006 and 2010 before dropping back to 20% in 2011. Meanwhile, the 35+ category remained exceptionally low and static, hovering between 2% and 5% across the entire period.