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Positive And Negative

Band 5+: In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Note: Both the topic and the essay were created by one of our users.

These days, many companies use advertising to highlight their products are new in some way. This essay will discuss why this happens and present my own opinion whether it is positive or negative development.

First of all, the main reason why this happens is that companies need to make a profit though selling many brand-new items that they just released. This is because in order to create new items, such as smartphones or television, it needs a lot of money and should be funded by many sponsors. Therefore, companies have to make a lot of profit so they could pay back to sponsors and invest to other new products.

Some people argue that this development has many advantages because it allows people to know how new products have changed in some way. Also in companies perspective, advertising in this way is the most easiest way to highlight how their products have changed in positive ways.

On the other hand, this types of advertisements have negative sides. This is because companies are highly likely to hide their throwbacks or negative developments to prevent less-selling problems.

In conclusion, businesses advertise their the new product to emphasize its positive enhancement. This advertising can give consumers ideas on new items, but companies tend to not reveal their negative sides in their new items. As a result, emphasizing the positive advancement is not outweighed than negative sides.

Word Count: 232

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