Recently, companies compete to promoting their product present something new in some way. Next paragraph will discuss about reason company present it and opinion about development in that way of promotion.
Some of the common reason companies presenting their product have something fresh is to show consument improving their product to fulfill and satisfy people needs. By improving their product, company shows integrity with their work and address shortcoming from previous or another product. With that promotion method, people will be expected to buy and perceived unique feature or whole new product. Disadvantage of not doing that method is people will lose interest to buying the product or not even paying attention to the advertisement.
Althought providing something new benefits the company who doing it. Sometimes, people or customers who buy the product do not feel any benefit as advertisement tells. Many company recently trick their customer by saying something new with their new product even it is only to make it looks appealing. They doing it because it can increase their sales with less effort and cost. Unfortunnately, it’s not only customer who suffered losses, but the company who really put money and effort to improve their product. This advertising way could be dangerous because it will destroy company who promoting in the right way and benefiting bad businesses which lead us to using less or not improved product.
In conclusion, companies promoting their new things from the product is business method to increase their sales and increase potential buyer interest. Even though the practice could cost buyer and competitor that really improve their product if the promotion did not followed by tangible improvement of the product.