In this day and age, some individuals claim advertising is not essential and that buying an item for consumption depends on people’s needs. Personally, I partly disagree with this suggestion based on some major reasons that are explained in this essay
On the one hand, people tend to only buy things that they consider truly necessary. In terms of customer product needs, consumers will often only buy things when they realize that they really have a need to use that item. For example, when going to the supermarket, people will often ignore the advertising boards, they only care about the counters containing the items they need to buy and pick them up. These items are purchased based on customer needs.
On the other hand, advertising products to consumers is really necessary. When it brings many benefits to customers, customers can search for product information through internet sites after reading the advertisement and then decide whether to buy or not. In addition, customers can also compare prices and quality of a certain item through advertising. For example, if a customer wants to buy a new set of clothes, they can search on shopping websites such as Amazon or Shoppe to see which one has the more suitable price and good material from which they can make a buying decision your goods
In short, people have a tendency buying what they needs. However, I disagree with the idea that purchasers will buy merchandise in demand without advertising. Hopefully, advertising will developed and bring again enormous benefit for buyer in the future.
