The process shown by the picture give information on what steps a product of a certain company should pass before going internationally.
overall, the process in which a product should go through has six stages. Each stage will give impact to the next steps so as a result the whole stage can be pictured as circling course. For starters, research on the applied regulations concerning product launching is mandatory, the context contain product packaging and labelling, then launching the product into the market come next followed by business strategy such as evaluating needs & setting goals for future decisions. Continuing on, the next stage is to research on overseas market for identifying international markets situation, after that is done, subsidiary, agent and joint venture included in evaluation or selection for product distribution methods. so far, the stages written included 5 steps with the last stage being to learn the local ways in example of price setting, negotiating, and legal issues concerning the product launching, this last steps then goes back to the starting stage of research on the applied regulations.
In summary, the process has six main stages to go through before going global. All of the steps interconnected so each process are circling and affecting each other.
