Currently there is an increasing trend of sustainable lifestyle, which main purpose is to reduce the way humanity affects on the nature. In my opinion, it is not easy to follow this great movement, because of the rules created by capitalistic society that is prevalent in the modern world. However, it is possible, if every person will act consciously and tries to reject society of consumption.
Nowadays, the capitalism is the system spreaded worldwidely. It has created strong idea of producing goods in the past century. It has the benefits, as plenty of choices to every member of the society. However, it also has set up the consumption way of thinking, which requires from people to follow the main trends and buy the product, they may not even need. For instance, there is necessity to renew the techs, such as smartphones, every few years, because of their software expiring.
Despite this situation, the increasing number of the people have refused this pattern of thinking in the last few decades. These people believe that the key to stop poisoning environment is to live consciously. That means to purchase the products by necessity, instead of follow marketing offers blindly. Another way to beat the problem is to replace the artificial materials like polymers of synthetic fabric to natural ones, for example, wood or glass.
By way of conclusion, it should be said that despite the laws of modern capitalistic society, every person is capable to create the simple little habbits that in general creating the culture substainable living, which in global would make the planet better.