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Opinion

Band 5+: Some people think that marketing and advertising is useless because people buy their products from some shops which have good quality of services and products. Do you agree or disagree?

Note: Both the topic and the essay were created by one of our users.

It is believed by some people that it is worthless if companies promote their products through advertisements because they prefer to purchase from shops which have a high-quality services and goods. I completely disagree with this argument due to more effective customer’s decision and a wide range of option that they offer.

The first reason why advertising is helpful is that, they typically offer a broad range of options in different categories which make them convenience. So, people not only can compare the prices and other features, but also compare various brands. In addition, some websites personalized their products based on individuals’ search history and needs. As a result, people can have an accurate and effective choice based on what exactly need.

Besides a wide range of selection, individuals can have an affirmative decision. This is because most advertisements are equipped with comment section, which customers can exchange their information and experiences. For instance, if someone want to buy a laptop from a particular brand and model but they are not sure about their quality, they can simply figure out by asking or using experiences by other customers. As a consequence, they can have an informed decision.

In conclusion, it is difficult to support the claim that advertising is completely pointless. In my view, advertisements can inform us by the range of option we have, which is not available by buying from shops. Furthermore, by using past experience from other individuals can have well-informed choices. Therefore, advertising is extremely effective.

Word Count: 250

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