Part 3

Band 6+: Do you think the influence of advertising is good?

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66% Accuracy The overall pronunciation accuracy of your speech, reflecting how well a native speaker can comprehend it.

Polished transcript:

Male Female

Well, I think that advertising is a double-edged sword, and its value will depend on how it is regulated and what messages it conveys. On the one hand, advertising can actually benefit people a lot, especially commercial companies, as it allows them to promote their new products to potential customers who really need them. This helps introduce the merits of their new products and enables potential customers to weigh the pros and cons between their products and others. Additionally, advertisements can fund the media, free websites, television shows, and broadcasting, which actually relies on advertising revenue. Viewers should be aware that they are indirectly paying for content through advertisements. However, on the downside, advertising can have some flaws, such as...

Actual audio transcript (What native speakers are likely to hear):

Well, I think that advertising is a double-edged sword that their value will depend on how it is regulated and what messages they invoke. So when it comes to on the one hand, the advertising can actually benefits people a lot, especially the companies that the commercial companies so they can have them to advertise their new products to the potential customers that they really need of them so they can introduce the merits of their new products and also they and this can help the cause the new the the potential customer to weigh the percent count between their products and the other one. Also the advertisement can fund the media, the free websites, television shows and also the broadcasting actually survives on the advertising pay that one person should pay watch a little bit about the advertisements so the earner can get the money a lot. However on the downside they can have some flaws such as

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Speaking Time: 48 seconds

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Overall Band Score

(+/- 0.5)

Vocabulary Complexity:
C2 - Complex
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Vocabulary Repetition:

advertising: 4

their: 3

products: 3

actually: 2

potential: 2

customers: 2

advertisements: 2

Try using synonyms for the above words

Pronunciation

Your pronunciation is above average. However, you may find complexity in certain words challenging. Regular practice should aid in improvement.

Task Response

The response demonstrates a high level of task response by addressing the question from multiple perspectives. The use of the 'double-edged sword' metaphor effectively sets up a balanced argument. The candidate successfully avoids personal anecdotes, instead focusing on general societal and economic impacts, such as market competition and media funding. To reach a perfect score, the candidate should ensure the second half of the argument (the 'downside') is completed with the same level of depth and complexity as the first half. Additionally, ensuring that the transition between the benefits and the drawbacks is seamless will further enhance the coherence of the response.

Fluency & Coherence

The speaker demonstrates a good ability to structure an argument using cohesive devices like 'on the one hand' and 'however'. However, the fluency is significantly hindered by frequent repetitions ('the the', 'the new the the'), self-corrections, and hesitations. The response also ends abruptly, which prevents a full evaluation of coherence. To improve, work on maintaining a steady pace and reducing the urge to restart sentences mid-thought.

Lexical Resource

There is a good attempt at using idiomatic language such as 'double-edged sword'. However, there are several lexical errors and awkward word choices in the raw transcript, such as 'messages they invoke' (instead of convey), 'weigh the percent count' (instead of pros and cons), and 'advertising pay' (instead of revenue). To reach a higher band, focus on using precise collocations and avoiding literal translations from your native language.

Grammatical Range & Accuracy

The speaker attempts complex sentence structures, but grammatical accuracy is inconsistent. There are several subject-verb agreement issues (e.g., 'advertising can actually benefits') and pronoun errors (e.g., 'their value' referring to advertising, which is singular). There is also confusion in sentence construction, such as 'the companies that the commercial companies'. Focus on mastering singular/plural agreement and ensuring that relative clauses are used accurately.

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Band 5+

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