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Well, I think if we look into the past, beauty standards were much more relaxed. People didn't need to wear a lot of makeup or spend an ample amount of time on their appearance. For instance, in ancient times, women were admired for their natural beauty and often went without makeup. Their focus was on [...]
There can be many reasons why societies' ideas about beauty change over time. I think a major factor is the influence of advertising. Previously, advertisers often promoted the idea that fair skin and a glowing complexion were the epitome of beauty, while darker skin tones were often portrayed as less desirable. However, recent social movements [...]