The line graph illustrates the proportion of the UK population, aged four and above, who listened to the radio and watched television over a 24-hour period, from October to December in 1992. In general, televisions attracted a larger audience than the radio for most of the day, except in morning hours.
Between approximately 5.30 and 13.00, radio listenership exceeded television viewership, peaking at nearly 7.30, when about one-fourth audiences in the UK listened the radio, compared to roughly 8% who watched TV. Although radio listenership declined gradually from 7.30 AM to 13.00, it still remained higher than the TV viewership, which reached its lowest point of about 2.5% at around 11.00.
In the afternoon and evening, television audiences increased sharply, surpassing the radio and maintaining this lead until the end of the day. A particularly notable rise occurred between 14.00 and 17.00, when television viewership grew from 15% to 50%, almost tripling the radio audience. The peak for television was recorded at around 20.00, with nearly half of people in the UK watching, while radio listenership stood at only about 5%.