The map displays the town of Garlsdon, which has a population of 65,000, and illustrates two possible sites for the new supermarket, referred to as Site S1 and Site S2.
The primary purpose of this analysis is to determine the best location for the new supermarket among these two sites. Each site has its own advantages and disadvantages, influenced by various factors such as population, accessibility, surroundings, and more.
Site S1 is situated in the countryside, 12 km from Hindson, which has a population of 10,000, and 16 km from Bransdon, which has a population of 15,000. Although it is not located in a residential zone, limiting access to a larger number of potential customers, it benefits from its proximity to a major road, making it accessible to people from outside the immediate area.
In contrast, Site S2 is located in the center of Garlsdon town, surrounded by residential neighborhoods. It is also near the railway, which could potentially enable residents of Carnsdon, located 25 km away, to reach it easily. However, traffic restrictions may result in fewer visitors arriving by car and bus from the three main roads leading into the area.
