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The image shows the online shopping expenditure and share of market segmented by category and gender; Grocery expenditure: Men 340.1, Women 762.9, Total 1103, Share: Men 30.8%, Women 69.2%; Furniture and floor coverings expenditure: Men 56.5, Women 123.5, Total 180, Share: Men 31.4%, Women 68.6%; Health and beauty expenditure: Men 40.2, Women 81.8, Total 122, Share: Men 33%, Women 67%; Clothing and footwear expenditure: Men 176.8, Women 348.2, Total 525, Share: Men 32.7%, Women 67.3%; Homewares expenditure: Men 85.4, Women 120.6, Total 206, Share: Men 41.5%, Women 58.5%; Books expenditure: Men 168.5, Women 201.5, Total 370, Share: Men 45.5%, Women 54.5%; Electrical goods expenditure: Men 829.6, Women 324.4, Total 1154, Share: Men 71.9%, Women 28.1%; DIY goods expenditure: Men 259.7, Women 90.3, Total 350, Share: Men 74.2%, Women 25.8%; Music and video expenditure: Men 280.0, Women 148.0, Total 428, Share: Men 65.4%, Women 34.6%; Other expenditure: Men 240.1, Women 189.9, Total 430, Share: Men 55.8%, Women 44.2%; Total expenditure: Men 2479, Women 2389, Total 4868, Share: Men 50.9%, Women 49.1%.
Given the complexity of the image, the above description may not be entirely accurate.
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The table provides data regarding anual online purchase (million pounds) and its share of market (percentage), in the UK by men and women in 10 type of expenditure. According to to the table, one third of total men’s online shopping is for electrical goods which is the largest spending, while women spent the most for grocery shopping. The biggest market share for women is grocery yet electrical DIY goods for men.
The number one women’s expenditure is for grocery (762.9 million pounds), followed by clothing & footwear and electrical goods at 348 and 324.4 million pounds respectively. Women spent the smallest amount of money through online shopping for health & beauty and DIY goods, at 81.8 and 90.3 million pounds. These number do not fully represent their market share. Health & beuty has the third biggest market share (67%) which only 2.2% lower than Grocerry as the biggest female’s market share.
On the other hand, Men used 829.6 million pounds for electrical goods, which count for one third of its total online purcahse. They also alocated over 340 million pounds for grocery and 259.7 million pounds for DIY goods. Surprisingly, the share of market of DIY goods is almost 74%, 2.3% higher than electrical good’s share. These numbers makes grocey and electrical goods as the highest in total expenditure of both women and men, at 1103 and 1154 million pounds respectively.
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