In contemporary era, innovation plays vital role not only in humans life but also in development and growth of firm and nation. The pursuit of profit and economic growth is drove by productivity.while other think that, innovation is prioritising for social and environmental issues. In my perspective, later notion is impacting in positive way.this essay will discuss both views in upcoming paragraphs with relevant examples.
First and foremost, the economic and profit is the based of productive activities like marketing, employment and so on. The innovation is attracted Market strategy and people.so that, it is directly connected with the market. Apart from that , they expand the business and make less humans efforts with the using innovation in business for instance, according to times of Germany, the MacDonald is increasing 60% employment with the allobratrate business in another country’s and also make productive goods and used latest technology for making.so they earn profitability more than others firms.
On other hand, the innovation is prioritising in social and environmental problems because this sectors are also important. Moreover they develop good education system with using new electronics gadgets like projector, screen and many more. The innovative green energy sources because they reduce the pollution such as air water and soil. Additionally, people would be altered in recycle products instead of plastic. For instance, the traders should provide cloth or disposable bag to consumer because they reduce pollution and less affect in environment.
In my perspective second notion is more reliable because it directly affect human health like bad weather or environment incline the many deseaces. Another major issue is global warming which effect harmful for agriculture sector.
To recapitulate that, the innovation is significant in all sectors not only in economy and profit growth but also in social and environmental development. It can be suggested that, productivity is made the gain but firms should utilised in solving environment and social issues instead of financial growth.
