Social media is considered as the marketing strategy used for products and services in many companies. Despite improving the sales, this approach shows negative changes in how people shop and the way they value society. This essay dicusses whether it is the companies that should be responsible for setting limits on thier marketing, or the consumers that should be more conscious about things online.
First off, this is now the 21st century, a modern world where technoloy embedded in everything. Companies are supposed to advertise and post their products online, for their target customers. Nowadays, the market is competitive, and so setting specific limits on retailing causes the company to be steps behind. This means, if a brand shows lack of instant contents and regular updates of their products, they lose the sight from the target comsumers, which is just the major issue to focus on.
On the other hand, in contrast to how there are numerous of advertizing concepts online, the way retailing work is still dependent on buyers’ perspective. People understand that companies ought to mention only the essentail parts of their goods, and it is nothing related to how inviduals believe whether that is actually true. This basically means, customers need to be accountable of what they purchase online not just buying anything they see out there, because they are the ones who is making uses of the products. For instance, cosumers should think wisely, and not be easily influenced by those celebreties paid by the companies, before spending their money on a product.
In conclusion, it is the companies’ job to post their products and services, and it is the comsumers that should be more accountable of how they spend instead of being affected by everything they see on socail media.