there is an ongoing debate among people whether their choices are effected by advertisements. While some contend that they are not attracted to excessive marketing, I believe, customers have a propensity for buying products which are heavily promoted. In this essay, we will discuss this topic further.
There are several positive aspects of online and offline promotion of goods. First, customers will have more awareness about the products they are buying, as in advertisement posts full details of product are briefly, but clearly given. They can utilize the contact number of manufacturer, in case they have complaints or inquires regarding the sold item. A case in point is while you are scrolling on social media, you a pop-up ad comes out, which might be something you were in need. As a result, you visit the website, enlighten yourself with details, and eventually order the product. Therefore, it is beneficial for both sides.
Acknowledging the advantages of marketing, we can not disregard drawbacks it poses. If advertisements spirals out of control, it can prompt to annoyance for individuals. Many promotive materials include exaggerated features of a product, leading to less satisfaction among consumers. Thus, with the benefit of hindsight, consumers won’t trust everything mentioned in such promotions. For example, once you find the shoe you ordered is half of your size, next time you will be careful about your choice. Therefore, many people try to protect themselves from the impacts of untrustworthy ads. However, despite being cautious on our choices, just having a look at the ads may attract our attention. At least you may like the shape of the colouring of suit you saw on the internet, which encourages you yo buy same coloured suit.
in conclusion, despite being precautious on your choices of products, i think, any advertisement we saw may trigger our brain to like at least some features of the promoted goods. Thus, we end up buying them without realising how our selection is impacted.