In the past few decades, World has experienced huge growth of fashion brands which attracts many of the customers due to the concept of fast fashion. it changes too rapidly that, in just 1 month new fashions arrives and the one which was new gets out trend.
This speedy fashion changes creates major consequences in surroundings. fast changes in fashion results in wasteage of clothes which were unsold, because people always prioritize new trends and ignore the past one as it was a fashion years ago. another negative impact is the unethical labor in this industry. due to high demand, business owners don’t focus on labor, wether they are skilled or not, and sometime it results in disrespectful behaviour with customers and many more issues. on the name of new trend, clothing is becoming too much naked which negatively impacts the society.
To promote ethical and sustainable clothing, we should aware people about not wearing naked clothes in public, so that respect maintains and no one gets insecure. safe environments is also felt by clothing of peoples in surrounding. secondly, fashion trends should last more than 3 months so that people can enjoy it and nothing get wasted in the last, simultaneuosly society will start feeling like a proper and safe society. limited number of clothes should be manufactured and if trendy clothes got out of stock and demand is high so company should manufacture on demand of people. that’s how we can create sustainable and ethical clothing consumption.