Line Graph

Band 6+: The graph gives information about advertising sources in one county from 2010 to 2040. Summarise the information by selecting and reporting the main features and make comparisons where relevant.

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Image for topic: The graph gives information about advertising sources in one county from 2010 to 2040. Summarise the information by selecting and reporting the main features and make comparisons where relevant.

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The image depicts percentage money spent on advertising from 2010 to 2040: TV peaks just above 50% in 2020, declining to under 40% by 2040; Newspapers start slightly above 40% in 2010, decreasing to approximately 5% by 2040; Magazines are close to 30% in 2010, dipping to about 10% by 2040; Radio begins at 10%, declines gradually, nearing 5% by 2040; Internet accelerates from below 10% in 2010, surpassing others after 2020, finishing just under 60% by 2040.

Given the complexity of the image, the above description may not be entirely accurate.

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Note: Both the topic and the answer were created by one of our users.

The line graph illustrates changes in the use of different advertising sources in a particular country over the period from 2010 to 2040.

Overall, it is evident that most advertising sources experienced a decline throughout the period, whereas one source showed a significant increase and became the dominant form of advertising by the end of the period.

At the beginning of the period, advertising sources for Internet was 10% in 2010. It then increased rapidly to 25% in 2020. After 10 years later, it significantly grew to 55% in 2030. Following that, it rose sharply 65% at the end of period.

In contrast, the other four advertising sources witnessed substantial declines over the period. While Tv fell considerably from 50% to 40%. Newspapers and Magazines also experienced dramatic reductions. Likewise, Radio resource decreased steadily and finished the period at its lowest level.

Word Count: 142

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Overall Band Score

(+/- 0.5)

Vocabulary Complexity:
C1 - Intricate
Strive to incorporate even richer and more precise language.

Grammar Mistakes: N/A

Vocabulary Repetition:

advertising: 5

period: 5

sources: 4

Try using synonyms for the above words

Task Response

The report effectively addresses the task by identifying the main trends: the rise of the Internet and the decline of other media. The overview is clear and provides a good summary of the overall pattern. To improve, ensure that all data points mentioned are consistent with the visual description (for example, the report mentions the Internet reaching 65%, while the description suggests just under 60%). Additionally, providing more specific comparative details between the declining sources (such as their starting and ending points) would strengthen the response. The structure is logical, but more varied sentence structures could enhance the flow. The report falls short of the required 150 words.

Coherence & Cohesion

The report follows a logical structure with an introduction, an overview, and two body paragraphs. However, the cohesion is somewhat mechanical. The use of sentence starters like 'At the beginning of the period' and 'In contrast' is appropriate, but the internal flow of sentences within paragraphs could be smoother. Some transitions are slightly abrupt, and the use of 'While' in the final paragraph creates a sentence fragment rather than a cohesive complex sentence. To improve, try to use more varied cohesive devices and ensure that subordinate clauses are properly attached to main clauses.

Lexical Resource

The vocabulary used is functional and covers the basic requirements of the task (e.g., 'witnessed substantial declines', 'experienced dramatic reductions'). However, there is a lack of sophistication and some repetitive phrasing. For instance, 'advertising sources for Internet' is slightly awkward; 'Internet advertising' or 'spending on the Internet' would be more natural. Additionally, the term 'Radio resource' is not the most appropriate way to describe a medium of advertising. Aim to use a wider range of synonyms for 'increase' and 'decrease' and ensure collocations are natural.

Grammatical Range & Accuracy

There are several grammatical issues that impact the clarity and professionalism of the report. There are errors in preposition usage (e.g., 'rose sharply 65%' should be 'rose sharply to 65%') and awkward phrasing (e.g., 'After 10 years later' is redundant; use either 'Ten years later' or 'After 10 years'). Most importantly, there is a fragment error: 'While Tv fell considerably from 50% to 40%' is not a complete sentence. To improve, focus on mastering complex sentence structures and ensuring that every sentence has a clear subject and predicate, particularly when using subordinating conjunctions like 'while' or 'although'.

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