Yes, certainly. I believe music plays a crucial role in order to look attracting of every advertisement. I believe it is the sense of visualization. So that by watching, uh, a video related to any advertising, and by hearing the audio of that particular advertisement, I believe it creates a sense of, uh, relaxation or something related to their, uh, respective fields. Those are quite essential to promote some products which are very relevant to music and as well as for video. And uh, I would like to mention an example that is, uh, that was about, uh, travel booking app, make my trip. And the jingle that starts with, uh, some good sense. And it creates, uh, a sense of good, uh, hearing. So people are very keen to listen those advertisement rather than watching those advertise videos.
Band 7+: Is music useful in advertising?
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Yes, absolutely. I believe music plays a crucial role in making advertisements more appealing. It enhances the sense of visualization. When you watch a video advertisement and hear the accompanying audio, it creates a sense of relaxation or a feeling associated with the product or service being advertised. This is particularly important for promoting products that are closely related to music and video. For example, I can think of an advertisement for a travel booking app called 'MakeMyTrip'. The jingle starts with a catchy tune and creates a positive listening experience. People are more likely to engage with these advertisements, both visually and aurally.
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Speaking Time: 42 seconds