The charts show the frequency of watching a content on an unspecified online video-platform amongst people in Australia in 2017. Overall, the data comprise four age groups (25-34, 35-44, 45-59, 60+), where the proportion of those who watch rarely or never is the largest among all viewers, except who are between 25-34 years old, who used to watch videos on the daily basis. Notably, the percentage of category related to those who would watch at least once a week is the second most prevalent option that is true for all subjects.
In regard to users of website who were 35+, those between 35-44 years old used to mainly use the platform rarely or never, or at least once a week with proportions of 32% and 27% respectively. Contrarily, watching videos at least once a month accounts for the smallest break which is 15%. Amongst group of 45-59 y.o. vudeo-watching was a rare habit with percentage covering almost a half of the chart – 49%. However, this group similarly had the second biggest break for using website each week with 24% and the smallest one for “once a month” views that is 11%. Elderly viewers, 60+, would commonly avoid watching videos or watch them rarely in 2017, which is indicated by 65%. Views once a week account for 17%, however, in terms of the least popular category this group had the daily views, 8% of the pie chart.
On the other hand, people from the age group 25-34 had almost different habits of video-watching with the largest break for daily usage that accounts for 39%, and the second, weekly views – 29%. Using online video-platform once a month, being the least common option has the smallest proportion – 14%. It is also worth mentioning, that this age group has the highest percentage of daily video views amongst all 4 groups.
