The bar chart given illustrates the thousands of dollars spent on advertising for two companies named Acme Company and Famous Company in 1995. Overall, it can be seen from the chart that television advertisements cost far more than other categories among the companies and most of the funding spent on screen advertisings rather than paper-based ones.
At the outset, Acme Company’s newspaper advertising expenses were approximately above one hundred thousand dollars while Famous Company was half of this money. In fact, their expenditure on Internet was significantly more than Acme’s. Their advertisements on Internet doubled Famous Company’s with 10.000 dollars. Moreover, Billboards were the least expensive way of advertising. Both companies spent around 50.000 dollars.
Nevertheless, TV ads maintained its substantial cost with more than 200.000 dollars in both of the companies. Acme Company spent moderately more than the other business. Over the year, their expenditure vary regarding to what companies think the most crucial is.