The given pie charts compare the proportion of the Swiss Watch Market in 2020 and 202, divided by brand.
On the whole, the general trend showed that the share held by Rolex remained at the top of both year. It also had a significant increase in percentage of shares in the Watch Market while other brands experienced a decrease in shares.
From the outset, the top three brands in the market in 2020 were Rolex Omega, and Cartier, with the proportion of 39.5%, 15.6%, and 14.5%, respectively. Additionally, the share that Rolex held increased dramatically to 46.7% in 2021. In contrast, Omega’s shares declined about 3.1% and Cartier lost it shares to 13.8%. This resulted in Cartier’s shares surpassed Omega’s.
In regard to other three brands remaining, which were Patek, Longines, and AP, their shares decreased by almost 1% in 2021, with Patek becoming the smallest brand to hold the proportion of shares in Swiss Watch Market. As such, the combined shares of them took only one-third of the market, which was less than that of Rolex.