The graph illustrates the sums of the Tourist Information Office’s enquiries using several intermediary, such as by telephone, by letter or email and direct communication from January until June 2011.
Overall, each media shows a fluctuative movement between the months. In person communication and telephone enquiries climbed slowly on the early year, but quickly rose from April until June. On the other hand, letter or email enquiries displays a significant decline all over the months.
Looking into the details, the months from March and June was a great increasement for in person enquiries, going from 400 to 800 amount from January to March and quickly doubled up to 1600 enquiries 2 months later. Similarly, telephone enquiries have surged up greatly as well, with the amount of 900 in January andconsolidates to 1000 until April, then instantly rose up to 1600 enquiries in June. Whereas letter or email enquiries did the opposite way, the amount fell from 800 into 400 between January until June.
The extreme surge from in person and telephone enquiries are due to the customers that are no longer interested in utilizing the letter or email features. As a result, the graph can be seen as a contrarian move between in person and telephone with letter or email enquiries.
