The charts illustrate the New Zealand’s e-commerce sales proportion for retail sectors in 2003 and 2013.
Overall, online sales for travelling was on lead in 2003, followed by selling clothes online. In 2013, the interest of the New Zealand individuals have changed so the rank swapped, making film and music on the first place in 2013.
The categories that has increased over 10 years are entertainment, like films and musics, and books with the percentage of 21% and 19% respectively. For movie, it increased to 33%, which make it the most shares in 2013. The interest of books also have increased to about a quarter.
The remaining sales are travel and clothes, start it off with an extremely big proportion of 36% and 24% respectively. And with the big 13, with only 29%, while closest friends are falling behind with 60% in 2013, what is the least percentage of all other categories.
