The table shows the number of online searches in the US in 2004 and 2010, while the line graph compares five search engines based on the quantity of searches on these platforms during the same period.
In general, it is clear that the total number of searches significantly increased from 2004 to 2010. Among the five search engines, Google became more popular and maintained its status as the most commonly used tool throughout the period while the others experienced a decline.
Shifting the focus to the number of searches, there were 4.5 billion in November 2004 and this number nearly quadrupled to 16 billion by September 2010. In terms of individual search engines, Google was the outstanding at the beginning with about 35 million searches and Yahoo followed closely with just over 30 million. Besides, Mircosoft had 15 million searches, outpacing AOL and Ask Jeeves by 5 million and 10 million, correspondingly.
From that point on, Google’s seach numbers considerably reaching over 65 million in September 2010 confirming its dominance. On the other hand, Yahoo’s searches nearly halved, dropping to about 20 million. AOL and Ask Jeeves also saw a decline, with their search numbers falling to roughly 4 million each. Finally, Microsoft’s search volume decreased as well, hitting a low of 8 million in April 2009, before rising slightly to just above 10 million by September 2010.