The line graph compares the profits of three car companies: Acme Sports Cars, Branson Motors, and Curtis Car Mart, throughout the 2000 financial year with the impact of several economic events. Overall, Acme Sports Cars experienced the most dramatic turnaround throughout the period, starting as the most profitable company, yet finishing as the least successful one.
At the beginning, Acme Sports Cars earned about 70.000 pounds, which is almost thrice higher than the monthly profit of Branson Motors (20.000pounds) and far higher than that of Curtis Car Mart (40,000pounds) as well. However, its profits fell drastically after the end of the first quarter, dropping below 20,000 pounds at the end of the 2nd quarter because of the tax on luxury goods being introduced. Branson Motors showed a consistent upward trend, reaching approximately £60,000 by September. Meanwhile, Curtis Car Mart, initially a quite average company, hit the lowest point comparing to its competitors (£15,000) at the end of the first quarter, however, it recovered quickly, returning to its initial figure by the end of the 2nd quarter.
At the second half of year, after Acme Sports Cars lost its dominance, it started rising gradually, finishing the year at 35.000 pounds. Nevertheless, it still was exactly twice lower than the point it started at. Simultaneously, Curtis Car Mart overtook both rivals, becoming the market leader and ending the year at roughly £80,000. Although, mentioning Branson Motors, it showed stable but slower progress, reaching 60,000 pounds, which is three times higher than its initial profit.