Customers are coming across a growing number of advertisements from competing companies. I believe this has a negative effect, as consumers struggle to choose reliable products. One possible solution is that companies should reduce the amount of advertising themselves. By doing so, they can protect their reputation and keep users satisfied. Another solution is to set legal limits on advertising.
I strongly believe that excessive advertising has a detrimental effect on consumers’ ability to choose reliable products. Too much advertisement often exaggerates or even misleads customers. As a result, consumers may end up spending money on products that do not meet their expectations. For instance, there are too many advertisements promising unrealistic results, such as “You can learn IELTS in 3 months,” can easily mislead consumers. Language proficiency exams like IELTS require consistent preparation and practice over a long period of time, depending on an individual’s starting level. Such overstated promises create false expectations, making people believe that a short amount of time will be enough to achieve a high score. That’s why companies need to reduce the amount of advertising or make it more believable.
One effective way to tackle this problem is for advertising agents to establish clear promotion rates. If the promotion rates are genuinely high and reflect the true value of the product, they should be allowed to continue. This would help ensure that consumers are not misled by exaggerated claims or deceptive advertising, making it easier for them to make informed purchasing decisions. By regulating promotion rates, advertising can become more trustworthy, and consumers will be able to choose reliable products with greater confidence.