In recent years, Thailand has been actively stimulating culinary tourism as a vital strategy to boost its tourism industry. Personally, I do believe that there are both advantages and disadvantages of this approach.
On the positive side, Thailand has the diverse culinary so that it is easy to lure tourists to explore regional and local destinations through a variety of dishes, this may lead to tourism expenditure increase. For example, in 2023, Thailand was held the enormous events to promote the authentic Thai dishes to lure foreign travellers to explore their country. As a result, there are a lot of tourists from many countries exploring Thailand and experiencing local cuisines, this may lead to tourism revenue increase for Thailand. We cannot deny that food is one aspect of soft power to attract tourists and stimulate tourism spending.
On the negative side, Thailand may suffer from environment changes. The more they produce a lot of dishes, the more rubbish is generated.
In conclusion, promoting food tourism is one of the most important economic strategy. However, I believe that there are both benefits and drawbacks of this approach