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Discussion

Band 7+: Many companies today sponsor sports as a way of advertising themselves. Some people think that this is a good thing for the world of sports. Others think this has disadvantages. Discuss both these views and give your own opinion.

Note: Both the topic and the essay were created by one of our users.

Nowadays, many firms support financial resources for many sports competitions as part of their marketing campaigns. While some individuals believe that this is beneficial for the world of sports, others contend that this has some drawbacks. I am of the opinion that it is really advantageous for both sports teams and the fans who support them.

On the one hand, many companies support funding for the world of sports could bring about some downsides. When supporting finance for athletes and sport teams, it could have a profound influence on their performance. To be more specific, some sportsmen have to take part in many advertising campaigns and perform various promotional duties such as attending product launching events or participating in photoshoots, which can lead to reduced practice time. Moreover, many firms could choose some sportsmen for brand advertisement rather than their talent and ability. For example, athletes who are selected by the sport sponsors may lack time to practice for the match. As a result, it would affect the quality of the match and it is difficult to gain the highest achievement or diminish the sense of sportsmanship.

On the other hand, I totally agree that sport teams that are supported by many sponsors would really be positive. In terms of sport teams, it could significantly enhance their facilities to practice and improve their professional training courses for players. Revenue generated from such partnership deals can also help to increase the prize money for athletes, making these events more attractive to top-level competitors. Furthermore, money from sponsors also allows people with better illustration for competitions. This would enhance the watching experience and contribute to broadcasting technology. Additionally the provision of additional entertainment activities surrounding sports events, which make for a more enjoyable experience for sports fans. Therefore, many commercials would not only help upgrade athletes’ facilities to exercise, but also improve the immersive experience for the spectator.

It therefore can be concluded that the world of sport is supported by funding by many advertising companies and sometimes can be negative. However, I am in total agreement that it is beneficial for both sport teams and fans due to the enhancement of training programs and watching experience.

Word Count: 365

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