In recent years,there has been an increasingly popular opinion that shoppers are less likely to be affected by adverts.Personally,i believe that this trend is completely poisitive due to several reasons.
To begin with,customers now realize that the function of advertising is no more than introducing new products.The advertisement campaigns have a tendency to provide buyers with misleading information that leads to their disappointment.Moreover,there are many review groups for individuals to share their feedbacks about various items.These groups on social platforms are more reliable than the advertisement.In addition,by being affected by economic crisis,individuals have to decide carefully before buying something,as they have to pay for many fundamental needs,including house rent,electricity bill.Therefore,they are now more tending to concentrate on the quality of products than the captivating images of advertisement.
This trend is totally poisitive as it protect environment ultimately.It is because that the advertisement campaigns,especially those from fashion brand,encourage people to follow the latest trend without considering the consequences.As a result,the definition “fast fashion” appears and it is one of the major contribution to plastic pollution and climate change.Therefore,this trend can significantly help to reduce the environmental impact.Additionally,companies have to concentrate on the products long-term quality as well as improve customer services instead of investing a large sum of money on advertising.This change will considerably beneficial for customer rights.
In conclusion,though it is undeniable that advertisement can help people to choose the suitable items that meet their demands,the less influtial advertisement is strongly good for customer and society.
