In the contemporary world, individuals encounter a different kinds of advertisements in their daily lives. Some people believe that advertisements do not have impact on costumers when they shop, while others take a different view. I firmly disagree with the idea that advertisements cannot impact on consumers’ choices. In this essay, I will discuss both idea and explain the key reasons behind my opinion.
On the one hand, advertisements are part of our daily lives and we can see everywhere. Some people think that advertising do not have influence consumers when they shop. Because when people choose the products in the shop, they try to rely on their desire. As a result, individuals may not notice the advertisements. Moreover, companies produce announce for their every new products and people may not pay attention to the advertisements. Because when they watch ads of products, they may not separate the products because of its similarity. That’s why people tend to pay more attention quality of products, instead watching ads.
On the other hand, not everyone agrees with the idea that ads do not effect on consumers’ choices. They argue that advertised products are more chosen by consumers than unusual products. Although individuals may not remember these ads, they tend to purchase more advertise products by companies. Because they can appear a belief the companies’ qualities. In addition, managers of companies know exactly the way how to attract consumers’ attention. When they create ads, they can add some comics or attractive situation to gain people’s attention. As a result, when consumers see the products’ name, they can recognize easily companies’ ads.
In conclusion, although advertisements seem to be not influence people’s choices, ads are highly important to introduce the products to community. I believe that advertising can impact on consumers, due to tending to purchase and recognizing companies’ ads.