consumers are much less influenced by advertising than in the past. what are the reasons for this? do you think it is a negative or positive ?

Recent studies indicate a significant shift in consumer behavior: individuals, particularly college students, are less swayed by advertisements now than in the past. This trend is notably pronounced among those who frequently encounter online ads. Two primary factors contribute to the diminishing effectiveness of advertisements. First and foremost, social media has revolutionized the way consumers […]