The bar chart shows the percentage of the negotiation priority in Vietnam and the US. Specifically, those tables illustrate the tasks people focus on during the negotiation.
Regarding building plans, America and Vietnam have an equal rate (50 per cent). Both countries spend the same percentage of attention on creating the most suitable map for negotiation. In completing the task, Vietnamese films were just lower than American films by 10% (70% compared to 60%). Although also paying attention to doing requests, Vietnamese people have to care for some other things besides their tasks. In contrast, US people spend time building plans and completing tasks because they always use direct ways in negotiation. Vietnamese people have a higher 20% than American people in building relationships (30% compared to 10%). The cultural differences are the reasons for this gap. In the US, people just go straight ahead to the main topics and focus on their benefit. As a result, they less care about long-term business relationships.
Overall, There is an inequality in negotiation priorities in both Vietnam and the UK. Because of cultural differences, they often use their culturally related ways to negotiate effectively with their partner.