The column graph delineates how much individuals aged 18-20 in a nation paid for five distinct items in two separate years: 2010 and 2014.
Overall, food emerged as the most popular choice in both years, whereas books was always the least chosen. Furthermore, most surveyed merchandise exhibited a growth in popularity during the provided timespan, except for books which attracted fewer buyers, while clothes remained fairly stable.
Regarding expenditure escalations, those in the 18-20 age bracket allocated predominantly to food, with more than 35 million dollars. The data then registered a marginal rise to roughly 45 million dollars, solidifying food’s top position, four years later. Likewise, smartphones and toiletries recorded rises in their sales to this customer persona, from 20 to approximately 27 million dollars for the former and under 20 to exactly 20 million dollars for the latter.
In contrast, books not only was the least favored but also became less purchased throughout the priod shown. They initially generated 10 million dollars but then halved over the following four years.
Finally, despite making 25 million dollars in profit in both years, clothes’ rank encountered a drop from the second to the third.