The bar chart shows the percentage of people shopping online across different age cohorts in Australia in the years 2007 and 2009.
Overall, the proportion of people in all age group followed an upward trajectory, albeit at varying rates. The 26-35 age range recorded a pronounced dominance, surpassing other age groups, whereas despite an increase, the oldest age category remained at the lowest figure throughout the period.
Focusing first on the highest figures, there was a slight rise from 38% in 2007 to 43% in 2009 in the group of people aged 26-35, followed closely by those aged between 36 and 45, whose figure started at 30% and rose to 34% in 2009. The percentage of people in the 46-55 age set experienced growth from 23% in 2007 to 28% in 2009.
Regarding the remaining age categories, the proportion of people in the youngest age group stood at 20% in 2007, before rising to 22% in 2009. In 2007, 15% of people aged 56-65 shopped online compared to 10% of the oldest people, figures that then grew to 20% and 12% in 2009, respectively. Meanwhile, the overall average percentage of online shoppers rose by 5%, reaching 29% in the final year.