The line graph illustrates the changes in the sales of chocolate in the US from 2006 to 2013, including white chocolate, milk chocolate, and dark chocolate, expressed in percentage.
Overall, it is readily apparent that milk and dark chocolate sales experienced an upward trend throughout the given period, while the opposite was the case for white chocolate. Notably, starting at the lowest figure in the first examined year, milk chocolate had overtaken dark chocolate to become the leading chocolate sales.
Looking first at the categories with an increasing trend, dark chocolate began the period in the highest position, at around 6% but the situation changed rapidly as 2008 onwards, it had been overtaken by milk chocolate, which started at the modest 2%. Subsequently, the purchases of milk chocolate saw a steep growth, with its sales peaking around 9.5%, despite a slight decrease by the end of the period, at around 9%, making it the leading type of chocolate sales. Meanwhile, the demand for dark chocolate also surged dramatically to 7.5% in 2010, falling to around 7% before recovering to the same figure in 2010.
Turning to the remaining category, white chocolate initially was in the second place in sales in the US, at around 3%, followed by several fluctuations, varying between3% and 6% before bottoming at around 1%.