Band 6+: The table and pie charts below provide information about smartphone ownership, purchasing behavior influenced by social media, and payment methods used for shopping among three generational groups (Generation Z, Y, and X) in 2019. Summarize the information by selecting and reporting the main features, and make comparisons where relevant.

The diagrams compare how three different age-based groups behave while shopping in 2019. The table shows the percentage of smartphone owners and the influence of social media on their decisions, while the pie charts show preferred methods of payment.

The proportion of smartphone owners is the highest among the youngest individuals, at 99.8%, and the lowest for gen X, at 94.9%. The same monotonic relationship is observed for increasing impact of social media recommendations on younger people purchase decisions. Almost 85% of gen Z takes these information into account when shopping, whereas only around 55% of gen X. When it comes to middle-aged gen Y, their numbers are between younger and older generation, at 98.5% smartphone owners, and about 64% of social media impact.

All customers the most preferred payment method is card/contactless, at 58% for gen Z, and 82% for both gen Y and X. The latest two share similar methods of payment with a slight difference of 1% for Paypal and smartphone transactions. However, the youngest generation uses cash and smartphone more often, respectively, at 22% and 17%. The least favourite method for gen z is Paypal, at 3%, and for both gen y and x is cast, at 2%.