The tables show Fairtrade tea and pineapple sales in 2010 and 2015 across five European nations.
Overall, it is conspicuos that tea sales increased in all five European countries, while the trade of pineapples showed a varied trend. Most countries experienced rising sales for pineapples, except for Norway and Germany, which both recorded a decline.
Turning to the details, for tea, France recorded the highest growth, where sales started at 2.5 million euros in 2010 and increased nearly seven-fold to reach 21 million euros in 2015. Austria saw its sales double over the same period. Germany’s revenue grew slightly, rising from 2.8 million euros to 3 million euros. In 2010, the Netherlands and Norway generated 2 million and 1.8 million euros respectively, with both seeing an upward trend to reach 2.7 million and 2 million euros by 2015.
Furthermore, in terms of pineapples, sales in Austria increased three-fold to hit a peak of 48 million euros in 2015. Furthermore, France and the Netherlands both experienced higher revenues in 2015 compared to 2010. Conversely, Norway and Germany both faced declines in sales, dropping to just 2 million and 1.9 million euros respectively by 2015.
