In recent years, the debate about whether increasing contact between business and culture is associated with a positive or negative development has become increasingly popular. Some believe that this trend will cause them to lose their national identities. Personally, I believe that the disadvantages of this trend outweigh the benefits.
One perspective favoring the positives of this change revolves around cultural exposure. Supporters contend that incorporating culture into business events, helps showcase one customs and heritage to the world. For example, traditional dancers have the opportunity to perform in business annual dinners, thereby, allowing guests to appreciate the beauty of their culture. Furthermore, large companies and famous corporations can participate in acts that aim to preserve cultural heritage. Donations and funding provided, on top of advocating for cultural conservation, definitely helps to protect a country’s national identity.
Despite the aforementioned arguments, I believe that the negative consequences must also be considered before promoting this trend. Displaying a country’s custom and heritage on the global stage will put their national identity at risk of extinction. For instance, native melodies composed by ancestors long ago have been made into remixes to better suit the current era of music by businesses as a means to get potential customers’ attention. Hence, the public is oblivious to the origins of music, ultimately incapable of understanding the significance and association of it to a country’s national heritage. As this phenomenon persist, customs and practices of indigenous tribes will vanish, not to be heard of ever again.
In conclusion, although I concede that increased interaction between business and culture has brought positive development, I firmly advocate that both entities should be separated.