Many people give the priority to purchase goods of local brand instead of imported products. I think selection of domestic brand is due to the following reasons.
Firstly, local products are easily available and price of the products are lesser than the imported products. For example, different surveys about the home appliances tell us that local brand products are 15% cheper than the imported products because the cost of manufactuirng is less, domestically. Secondly, many customers show intimacy with the local brands because they believe that if they will buy goods of their own country, they participate to flurish the local economy. Moreover, they trust on the local brand because it is made by their country and in case of any issue, consumers can approach to manufacturer without wasting the long time. Lastly, domestic manufacturers develop the storonger relationships as compare to international suppliers and manufacturers and customers can give their feedback without any hurdle.
In my opinion, this a positive trend of purchasing of goods that are prduced in local areas. Because, I also believe that we should enhance the local brands and put our contribution to storng them in contrast of imported brand. Additionally, when the market of local manufacturers is expanded then job opportunities would also be emerged.
In conclusion, I would say that this is a right approach to purchase the groceries and products of the domestic brand as compare to imported brand to give the storng message to our local producer that we trust on them and work together for the prosperity of the conuntry.