The table provide information about four car companies which spend money for different types of advertising in Britain over the year 2002.
Overall, it is evident that the most popular advertisement among companies were TV and Press, while Cinema and Outdoor experienced the less interes of vehicle manufacturies. However Radio category had the same the number of spending in all organization.
According to the table,TV advertisement was the highest expendature for all companies, especially Cetirizine and Vauxhall accounted for 70 and 65 million dollars, respectively. As well as Press considered as useful for increasing sales throughout commercial purposes for Renault and Rover, illustrating 45 and 38 million dollars respectively.
Regarding Outdoors, Renault and Vauxhall spend money similarly made up 7 million dollars,in contrast the figure Cetirizine was higher than that of Rover by 1 million dollars. Similarly, Rover and Cetirizine did not interest in the cinema ads. Therefore for Renault was a bit higher than Vauxhall by 1 million dollars. On the contrary, the amount of spending on Radio depicted the same at 15 million dollars in all companies.
