The chart gives information about online overseas and local shopping of Australians and New Zealanders, while the table depicts the main reasons for shopping in 2012.
Overall, both Australia and New Zealand had the highest customers who use only overseas websites, while the lowest statistics of both countries was customers who use both overseas and local websites. Additionally, both countries have similar reasons for online shopping, with lower prices than in store being the most popular, while other reasons were the least common.
65% of Australians chose to use only overseas websites, compared to 50% of New Zealanders who did the same. Dramatic differences were seen in the proportion of Australians and New Zealanders using only local websites, which were 25% and 43% respectively. Regarding both overseas & local websites, 10% of Australians do this, while only 7% of New Zealanders do the same.
The most popular reason for shopping online for both Australia and New Zealand customers was lower prices than in store, which were 55% and 51% in the same order. In contrast, the figure for convenience as a main reason was higher in New Zealand, with 36% of respondents, while Australia was 28%. As for a better range of products, 15% of Australians chose this as a main reason, compared to 11% of New Zealanders. Other reasons were the same for both countries, which is 2%.
