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The image shows a bar chart comparing monthly sales in thousands of pairs for Mango Co. and Jack & Jones Co. from January to December, with Mango Co. consistently selling fewer pairs: Jan (Mango Co. ~100, Jack & Jones Co. ~200), Feb (Mango Co. ~150, Jack & Jones Co. ~300), Mar (Mango Co. ~200, Jack & Jones Co. ~400), Apr (Mango Co. ~250, Jack & Jones Co. ~500), May (Mango Co. ~300, Jack & Jones Co. ~550), June (Mango Co. ~300, Jack & Jones Co. ~600), July (Mango Co. ~350, Jack & Jones Co. ~650), Aug (Mango Co. ~350, Jack & Jones Co. ~700), Sept (Mango Co. ~400, Jack & Jones Co. ~750), Oct (Mango Co. ~450, Jack & Jones Co. ~800), Nov (Mango Co. ~500, Jack & Jones Co. ~850), Dec (Mango Co. ~550, Jack & Jones Co. ~950). A pie chart displays the projected market share with Mango Co. at 30%, Jack & Jones Co. at 50%, and Others at 20%.
Given the complexity of the image, the above description may not be entirely accurate.
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The diagrams depict the annual sales of jeans by Mango Co. and Jack & Jones Co. in Turkey next year, alongside the forecast distribution of market share among several brands by the end of that year.
Overall, both companies are expected to achieve their highest sales figures in December, with Jack & Jones projected to dominate both total sales and market shares.
Initially, Jack and Jones is forecast to sell approximately 450,000 pairs of jeans, substantially exceeding Mango’s projected sales of around 150,000 pairs. Although Jack & Jones’ sales are predicted to decline sharply in February, they are expected to recover steadily thereafter, reaching a peak of nearly 900,000 pairs in December. By contrast, Mango’s sales remain relatively stable during the first quarter before rising significantly in August by about 350,000 pairs and ultimately peaking at approximately 600,000 pairs at the end of the year.
In terms of market share, Jack & Jones is projected to account for one-third of total share, making it the leading brand. Mango is expected to secure 20% of the market share, while the remaining 50% is attributed to other competitors collectively.
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