The pie charts illustrate the frequency of watched videos via online websites by the people of different age cohorts in Australia in 2017.
Overall, it can be clearly seen that all age categories were rarely or never watched content in the internet, except for individuals aged 25-34. People who consumed content at least once a week was the second largest share, with the 25-34 age cohort being the leader.
The 25-34 age group had the largest percentage of people who daily watched videos online (it was 39%), while the 35-44 aged category rarely or never watched videos (share consisted 32%). Vice versa, people aged 35-44 had the second biggest share of people who consumed content daily with 26%. As for people who watched rarely or never and aged 25-34 accounted for 18%. Meanwhile, individuals who watched videos at least once a week or once a month were relatively similar, difference ranging between 1-2% (27-29% for at least a month, 14-15% for at least a week).
In terms of the 45-59 and 60 and over age cohort, both had the largest proportion who rarely or never watched videos (the 45-59 age category consisted 49% versus 65% for people aged 60 an over). Second biggest share was among people who consumed at least once a week, the 45-59 age cohort had 24% and the 60 and over had 17%. As for daily consumption, the 45-59 age category was as much as twice than the 35-44 age group (16% within the 45-59 age cohort and 8% for people aged 60 and over, respectively). Content consumers who visited online video platform at least once a month was relatively the same, the age 45-59 category was 11% and the age 60 and over was 10%, respectively.