The data presented comprises two charts illustrating the number of Japanese tourists traveling abroad between 1985 and 1995, alongside Australia’s corresponding share of the Japanese tourist market during the same timeframe.
Overall, there was a significant increase in the number of Japanese travelers venturing overseas, while Australia’s market share exhibited a gradual upward trend despite some fluctuations.
The first chart indicates a substantial increase in Japanese tourists traveling abroad, with figures rising from 4 million in 1985 to a remarkable 18 million in 1994, before experiencing a slight decline to 16 million in 1995. Notably, the most pronounced growth occurred in the early years; from 1985 to 1990, the number of tourists nearly tripled, reaching 10 million. In particular, 1991 marked a slight downturn, with numbers decreasing to 12 million, but this was quickly followed by a remarkable resurgence, culminating in a peak of 16 million in 1995.
Conversely, the second graph illustrates Australia’s share of the Japanese outbound tourist market, which began at 3% in 1985 and experienced a gradual increase, achieving 6.5% by 1994. The share rose steadily, reflecting the growing appeal of Australia as a travel destination. Remarkably, from 1989 onwards, Australia’s percentage maintained consistency at 6.5%, suggesting a stabilization in its attractiveness to Japanese tourists despite the overall rise in outbound travel.