he two pie charts compare the changes in device preferences among Canadians who are aged between 18 and 25 for watching TV programs over a 10-year period, from 2009 to 2019.
In 2009, conventional TVs were the primary choice for almost one-third of the Canadian population. Laptops and desktop computers followed closely, each accounting for approximately 20% of usage. Mobile phones were also relatively popular, making up 15% of the device preference. In contrast, tablets and flat-screen TVs lagged behind with only 5% and 8% usage, respectively.
Fast forward to 2019, and the landscape had shifted dramatically. Mobile phones and flat-screen TVs each grabbed more than a quarter of the market share, illustrating their surge in popularity. Tablets, once the least favored option, climbed to nearly one-fifth of overall usage. Conversely, the popularity of laptops, desktop computers, and conventional TVs waned, losing 8%, 6%, and a significant 30% of their respective market shares.
In summary, the decade saw a notable shift in Canadians’ device preferences for watching TV programs. Traditional means like conventional TVs lost ground, while more modern devices such as mobile phones, flat-screen TVs, and tablets gained prominence.