The pie charts illustrate the alterations in the television viewing habits of Canadians aged between 18 and 25, who used six different electronic devices, from 2009 to 2019.
Overall, the most preferred device in 2009 – conventional TV – became the least used in 2019, while other portable devices and newer alternatives either underwent substantial growth or recorded a moderate fall in the number of respective users.
In 2009, just over one-third of the age group opted for conventional TV to access media. In addition, laptops came in second at roughly 20%, followed by desktop computers accounting for 18% and mobile phones making up 15% of the total. Finally, their relatively up-to-date counterparts – flat-screen TVs and tablets – had the lowest number of viewers, standing at 8% and a mere 5%, respectively.
Subsequently, the popularity of flat-screen TVs and tablets had surged dramatically by 2019, with the former taking the lead at 27%, and the latter coming in third at 19%. Similarly, mobile phones also attracted a significant number of new users, finishing only marginally behind the leader at 26%. In contrast, laptops and desktop computers lost 8% and 6% of their shares, respectively, while the figure for conventional TVs, which used to be the most opted-for electronic device, declined radically, going down to a negligible 4% in 2019.