In recent days, sports events have become a fertile ground for advertisements, sparking a vigorous debate in the community about the effects of this phenomenon. From my perspective, I partially agree with the notion affirming that this facet triggers adverse outcomes in view of its downside provoking the increase of obesity, and partially disagree owing to large companies’ support covering the expensive entrance tickets.
On the one hand, I advocate that the number of individuals getting obese increases in the community due to consuming several junk foods, which is a potential drawback. In fact, elite sportsmen endorsing a vast number of enterprises are influential figures who can appeal to the public through their reputation. In this way, their fans are more likely to support them by purchasing these products, some of which are fast foods, having negative impacts on health status, especially obesity. For instance, Bui Tien Dung, a popular football player, represents Lays, which is a prominent chip manufacturer. Therefore, Lays received high revenue from selling products through Bui Tien Dung’s image, provoking the large junk food consumption of sports fanatics.
Conversely, corporations not only play a role as advertisers, but they also subsidize the high-cost planning events, thereby facilitating sports fanatics to come close to sports games. A prime example is the World Cup, which is a familiar global sports competition with spectators. To organize an international sports event like this, a host country has to allocate a huge amount of national budget without corporations’ assistance. As a consequence, the prohibitively expensive entrance tickets refrain sports fanatics from sports contests, arousing the degradation of sports interest within the community, which adversely influences athletes’ income.
In conclusion, I wholeheartedly believe that advertisements by investors enable spectators to satisfy their desire with a low-price entrance ticket, while I posit the downside of this phenomenon can foster the prevalence of obesity in society in numbers.
